Digital Marketing

How to Use Content Language Translation to Increase Your Traffic

Content Language Translation

Have you wondered how to Use Content Language Translation to Increase your Traffic? Worry no more. This article will provide you with basic knowledge about using content language translation to increase your traffic. Content language translation is the practice of translating your content into a language that your target audience understands. For example, if you run an Italian restaurant, it would make sense to have your content in Italian. However, if most of your customers are English speakers, then using content language translation is the best way to reach them. For many years translation services from English to Portuguese have also been a big help in reaching out to the Spanish-speaking audience. Here are some of the ways you can use content language translation to increase your traffic.

Best Ways to Increase Traffic By Content Language Translation

1. Start Small

The first thing you want to do is translate your most popular pages. These are the ones that already get a lot of traffic and are essential to your business. It’s not worth solving everything because you won’t benefit from doing it for pages that don’t get a lot of traffic. Once you have translated your most popular pages, it’s time to start translating less popular pages. This will help keep your Google Analytics counterbalanced between English and other languages, which Google wants you to do when using content language translation.

2. Show Prices in Local Currency

When you have translated your most popular pages, it’s time to start translating less popular pages. Mainly the translation services from English to Portuguese can help you here. Try to solve your pages in the local currency of your target audience. This will help you increase traffic from your target audience as they will be able to see prices in their local currency.

3. Localize Live Chat or Replace with an FAQ Page

If you have a live chat on your site, it’s time to localize it. You can do this by adding the exact text as your live chat but with the appropriate language for the visitor. This will allow them to communicate with an agent in their language and get help. If you don’t have a live chat, you may want to replace it with a FAQ page for each language. This way, users can still get their questions answered even if they don’t speak English.

4. A blog for your New Market

If you have a blog, it’s time to start blogging in other languages to reach your global audience. You don’t want only to translate the posts; you want to create new posts written in your native language. This helps keep people coming back because they have new content.

5. Translate Social Media Posts

Translating your social media posts will enhance your reach and make it easier for people to share your content. You want to solve your posts on Twitter and Facebook using the same URL for each language. This way, people can share your content with their friends who speak different languages.

Conclusion

The above steps are some of the most popular ways to use content language translation. You can take your site from a small business to a global one by simply using content language translation. It’s a great way to reach a larger audience and increase your traffic, but it requires some work. Remember, though, if you have the time and resources, the best way to use content language translation is with native talent.

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