Why Small Yoga and Fitness Business Owners Needed a Fitness App
The craze of fitness has taken the world by storm in the last few years. More and more people realize the importance of fitness in their lives and make it a significant part of their lifestyle. The Covid-19 pandemic made us all sit at home and resort to online fitness videos and fitness apps.
Fitness apps have undoubtedly become a popular download on most smartphones and come with excellent features that track one’s daily activity, steps, flights, heart rates, etc. They are not just limited to basic workout videos. Since 2020, people have reduced going to gyms physically and prefer to take virtual classes from the comfort of their homes and at a time that is suitable for them.
The sheer convenience of virtual classes and fitness apps has accelerated this trend of fitness apps, and there are hundreds of these in the market right now. These competitive fitness apps offer exceptional features to their users, such as daily-activity tracking, heart and pulse rate trackers, full-body workouts, BMI calculators, diet plans, etc.
Benefits of Fitness Apps
If you’re looking for a way to get in shape, you might want to consider using a fitness app. Fitness apps can provide a variety of benefits, including:
Increased motivation – When you have a fitness app tracking your progress, it can be a great motivator to keep pushing yourself.
Personalized programs – Most fitness apps allow you to create customized programs that fit your needs and goals.
Accountability – A fitness app can help keep you accountable by tracking your progress and providing feedback.
Convenience – Fitness apps are extremely convenient; they can be accessed anytime, anywhere.
Fun – Many fitness apps are enjoyable to use, which makes working reliable for everyone. If you are looking to create your fitness app, you will find these tips useful.
Things to Keep in Mind While Creating a Fitness App
- If you are a beginner, you need to realize the biggest hits and trends in the industry now and what people enjoy the most. You need to add the features of these trendsetters in your fitness app and probably make them even better by adding more benefits and making them competition-ready.
- Your fitness app should offer the users something unique that they do not get in other applications, increasing its popularity and download rate.
- Apart from basic workout videos and routines, you also need to give space for the overall wellness regime and meditation techniques. These are a big hit right now, and with fast-paced lives, people are always looking for constructive ways to find their calm.
- Before deciding to launch a fitness app, you must understand what type you want to launch. Different fitness apps focus on different things. These include workout apps, sports activity tracking apps, meal planning and nutritional apps, lifestyle fitness solutions apps, etc. Not everyone is looking for the same kind of fitness, and everyone’s purpose is different.
- The features of your fitness app also depend largely on the audience you want to target. If your target audience is the age group of 15-35, then those people are looking for more rigorous workouts that include strength training, functional exercises, weight training, TRX workouts, etc. If your target audience falls in the age group of 35 and above, they may be looking for less complex exercises and light workouts that include Yoga and wellness, Pilates, meditations, etc.
When building your fitness app, it is important to instil all the features in it that you, as a user, would love and appreciate and, just for the sake of them, would download the application. These important fitness app features include.
Must-Have Features Included in a Fitness App
User Profile
As the name suggests, this is the personal profile of the user in which they get to enter their details and information such as their height, weight, their level of exercise as an individual (beginner, intermediate or advanced), dietary preferences, goal weight, etc. To make your fitness app unique, you can add options such as before and after photos, track fitness goals, review workouts, offer perks and rewards, etc.
Workout routines
Workout routines are at the center of all fitness apps and offer all types and levels of workouts according to one’s goals. To make them less complex for your users, you can add instructions on how to perform certain activities and exercises, add audio and videos explaining them, etc. A fun addition to this feature could be a workout calendar that shows how many days in a week or month the user worked out. This may also motivate them to stay regular.
Workout Notifications
This is probably one of the most important and easy features. But as easy as it seems, it may also be bothersome for some users, and they may get provoked to turn them off. To avoid this, keep your notifications crisp, limited and eye-catching. Send push notifications to your users when it is time for their workout when there is a new offer or discount on membership, or enable quick actions so that users can take action from the notification.
Audio Streaming Feature
Nobody likes working out in silence, except exceptions are always there. Most people love working out to their favourite beats; however, switching between two apps can be inconvenient and kill the vibe. To make your fitness app more likable, add an audio streaming feature that can be integrated with popular music apps in the market and enable users to work out while listening to their favorite music. You can also have playlists on the apps and a share option. You can suggest high tempo music to your users or songs that increase their motivation levels significantly.
Meal Planning and Calorie Count
Nutritional plans have become a prominent feature in all fitness apps. While launching your fitness app, you can add various recipes based on the users’ dietary preferences and offer information on the calorie count. How many calories need to be intaken daily to achieve a certain goal weight could be very useful to the users and make them mindful of what they eat throughout the day.
Fitness Community
You can add this excellent feature to your fitness app wherein people share their fitness journeys with others on the app and get a chance to motivate others to get off their couch, put on their shoes and reach their goals. This can be a brilliant way of inducing enthusiasm in all users and may also make them motivate others to get on the app. When we see others achieving their goals, we wish the same for ourselves too.
Live Streaming Feature
Live streaming features can help add motivation to get ready for workouts. Scheduled virtual classes may set a routine for people who like and need to have one to get the workout for the day done.
The major steps in fitness app-building also include deep market research and choosing the right platform. Once you are done with this step, you can create a prototype of your application which is nothing but a small trailer of the big picture. You can get this prototype approved by the industry experts and move forward thereon. The next step includes choosing the technology, which will determine the cost of this fitness application building. Once you are through with all technicalities and feature installations, it is time to launch the app. No, you are not quite done yet.
The fitness app industry keeps evolving, and hence there is a need to keep adding fresh features and updates to your app to remain relevant and compete with the new apps.
