OpenAI Launches ChatGPT Search, Directly Competing with Google and Microsoft
OpenAI has rolled out a new search feature within ChatGPT, enabling real-time information access on sports scores, stock quotes, weather, news, and more. Initially launched as a beta called SearchGPT in July, this feature positions ChatGPT as a competitor to established search engines like Google and Microsoft’s Bing.
Key Features of ChatGPT Search
- Real-Time Data: ChatGPT now offers live data updates, using partnerships with news and data providers.
- User-Friendly Experience: Users can search in a conversational way, ask follow-up questions, and receive sources through a “Sources” sidebar.
- Ad-Free: Unlike traditional search engines, ChatGPT Search is free of ads, offering a cleaner user experience.
Expanding Access
ChatGPT Plus, Team, and waitlisted SearchGPT users can access the feature now, with Enterprise and education users following in weeks, and free-tier users over the coming months.
Strategic Competition
With Microsoft investing close to $14 billion in OpenAI, ChatGPT’s new search feature introduces a competitive element with Microsoft’s Bing and Copilot, while also challenging Google’s search dominance.
Future Developments
OpenAI plans to enhance search in areas like shopping and travel and expand the tool’s accuracy for significant events, such as the upcoming US election. CEO Sam Altman describes ChatGPT’s search as a natural, intuitive way for users to access up-to-date information seamlessly.
